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OUR CUSTOMIZED SERVICES

VALUATION - SALE - RENTAL

The valuation of your property

THE VALUATION OF YOUR PROPERTY

Carrying out the Property Appraisal

To correctly estimate a property, it is necessary to consider several factors that influence its value: location (the main criterion), condition, surface area, view, potential, etc. These criteria are then weighted according to the supply and demand for comparable properties. Once your property’s profile is defined, we base our estimate on similar properties recently sold and/or currently on the market to obtain the most accurate price range possible. Since each property is unique, the valuation also requires input from several consultants to determine the “right” price.

Knowledge of the Milan Real Estate Market

As specialists in the Milan region, our real estate consultants — distributed across various agencies and recognized experts in the luxury sector — possess in-depth knowledge of local market characteristics and experience that ensures a realistic and relevant valuation of your property (villa, apartment, or family estate anywhere in Italy). Our consultants travel to carry out valuations in Milan, Rome, Venice, Cortina, and many other cities across the country. This valuation and the property address remain strictly confidential and are communicated, with your consent, only to genuinely interested buyers.

Selling your property

SELLING YOUR PROPERTY

Putting your property on the market

If you decide to sell, BARNES can create a customized sales strategy for each property type, using different approaches to achieve the best possible results in the shortest time. The strategy will depend on the type of property, the relationship between the desired and the estimated price, and the expected time frame. Setting a realistic sale price is essential: the average selling time for a high-end property is between 9 and 12 months. Targeted actions must be taken to finalize the sale within this period.

Property Promotion

To promote and showcase your property, we use major national and international communication channels, as well as the most important real estate portals, aligned with our high-end positioning and our specialized publication, BARNES Magazine. As 90% of buyers now conduct their searches online, we invest heavily not only in our website and numerous national and international property portals but also in our social media channels, where we run targeted campaigns to maximize the visibility of properties for sale.

Through platforms such as Instagram, LinkedIn, and TikTok, we share high-quality content, professional photography, and emotional videos to reach a qualified and potentially interested audience, both locally and internationally.

We also prepare a detailed description for each property entrusted to us, sending a presentation dossier to clients seeking similar properties. Afterwards, we arrange dedicated meetings to answer questions and schedule personalized visits.

DISCOVER THE WORLD OF BARNES

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